Briefly

I get a lot of email from readers. Some of it is fascinating and useful. Some of it is full of confessions that people want to share with a stranger. Some people write to ask advice. What’s really surprising, though, is the small percentage that seems to come from mentally unbalanced people. When I started using the metaphor about being an alien — the tagline at the top of each page here — it never occurred to me that I’d start hearing from people who took it seriously. But every few months, I get a strange email — such as the one above from a few months back — from someone who seems to think I’m claiming to be an actual alien. The first time it happened, I laughed. By the time it became a semi-regular thing, I was simply appalled. For the record, I can provide no proof that I’m an alien, because … well … it’s just a metaphor. I do feel like an alien among human beings, but as far as I know, I’m just as earthbound as you are. It’s just a metaphor. Honest. Or at least, that’s what my lizard-beast overlords told me to say.

After Tampa Bay, Fla., musician Colt Clark had all of his gigs canceled last year for months on end, the entire family felt trapped at home as most of the world was on quarantine lockdown. His wife, Aubree, had an idea that would let Colt make music and involve the whole family in making music videos to share with their friends and family on Facebook. Aubree is a photographer and homeschooling mom to a daughter and two sons, who range in age from 6 to 11. After their friends started asking to share the videos, they made the performances public — and a few of them are now on YouTube, where they go by the name of Colt Clark and the Quarantine Kids. The younger son, Becket, is on drums. The older boy, Cash, plays keyboards, strings and guitars. Dad supplies lead vocals and plays guitar, while 6-year-old Bellamy mostly dances but sometimes does backup vocals. There’s even a dog who makes an occasional appearance. The Clark family has just raised the bar for what I need to create with my future children. And best of all, they seem to be having a great time together. I hope they make you as happy as they make me.

Have you ever wondered how the social media world works for so-called “influencers”? I find it comical, so I thought I’d share with you. I frequently get offers such as what I’m about to describe. And if I’m getting such offers — as a relative nobody in the online world — you can only imagine what people with huge audiences are offered. It starts with an email appealing to my ego: “We came across your online presence and we LOVE your style. We’d love to have you as one of our Brand Ambassadors. To celebrate our new [Brand Name] collection, we want to give you a FREE Watch so you can post a picture of you wearing it and drive more exposure to our brand.” Did you hear that? They love me. They want me to be seen wearing their cheap $59 watch so other people will think, “If this amazing influencer wears that, surely I should buy one.” They even offer me commissions on the watches sold from people clicking from my site. So the next time you see some alleged “influencer” touting something online or on social media, remember that this is what it’s probably all about. It’s laughable.