There are some things about myself that I’d rather not realize. This is one of them.
Facebook recently started sending me regular “report cards” about my posting performance.
“You’ve recently been posting less often,” it said. “Create new content to catch up.”
Catch up to what?
I don’t work for Facebook. Nobody is paying me to keep its users entertained. I have no obligation to feed its endless appetite for photos, videos, jokes, observations or essays. Yet the notification implied that posting regularly was somehow my responsibility — and it gently encouraged me to get back to work.
The message irritated me.
At first, I thought I knew why. Like most people, I don’t enjoy software telling me how to behave. The platform wants more content because more content keeps people scrolling, which benefits Meta. That much is obvious.
But after thinking about it for a while, I realized that wasn’t the real reason the notification bothered me.
The real reason was that it touched a nerve I didn’t want to acknowledge. I’ve become an unpaid sharecropper on the social media plantation — and I’ve let myself be brainwashed to crave the attention that the platforms promise me.

Playing it safe isn’t good enough; I have to do things that might fail
To save my own sanity, it’s time for me to shut up about Trump
As world descends into madness, back away and guard your heart
When does healthy love become nothing but unhealthy obsession?
Sane people change systems with ideas, not by murdering people
A president can be dictator if he claims it’s for national security
Being disconnected from love as close to hell as we’ll find on Earth
Miss. church turns back clock by refusing to marry black couple
Now that his threat is truly gone, I realize my father hated himself