When I launched a YouTube channel a couple of months ago for video versions of my essays, I started inserting short parody ads into the episodes. My essays were serious, but the parodies were ridiculous and fun. At least to me.
Since these shorts have nothing much to do with the video essays — and function a bit like the cartoon shorts that used to run in theaters before movies many decades ago — I decided to set up a separate channel just for these shorts.
The whimsical conceit of the name and concept is that I’ve set up a factory to crank out silliness that is occasionally funny but always ridiculous and unnecessary. That’s why the logo shows film spooling onto a reel as it comes out of an old-fashioned industrial complex.

Need something to wear tonight? Here’s a geeky Halloween costume
Missing someone creates intense physical sensations in my heart
Emotions such as fear, anger cause distraction, make focus difficult
My best advice: Choose the person you don’t want to live without
Nine years ago, he asked her, ‘Will you take a chance on me?’
FRIDAY FUNNIES
The advice people need is rarely what they’re expecting to hear
Economic and moral ignorance is at root of fast food worker walkout
Check out my re-runs if you’d like, because I’m on vacation for a bit