I know this isn’t a popular opinion, but Mark Zuckerberg isn’t nearly as powerful as most people seem to fear. I don’t think especially highly of him. I think he misunderstands humans and I think his business ethics are terrible. But he doesn’t actually have power over anybody other than his own employees. He has an indirect business relationship with many millions of people, but those people hold power over him. If they chose to walk away from Facebook, his career and wealth would be destroyed. As long as our relationship with a company is voluntary, we are the ones with the power — even if you wish other people would make different choices than they do.