When I launched a YouTube channel a couple of months ago for video versions of my essays, I started inserting short parody ads into the episodes. My essays were serious, but the parodies were ridiculous and fun. At least to me.
Since these shorts have nothing much to do with the video essays — and function a bit like the cartoon shorts that used to run in theaters before movies many decades ago — I decided to set up a separate channel just for these shorts.
The whimsical conceit of the name and concept is that I’ve set up a factory to crank out silliness that is occasionally funny but always ridiculous and unnecessary. That’s why the logo shows film spooling onto a reel as it comes out of an old-fashioned industrial complex.

Christmas looks different now, but I still see joy with eyes of a child
Ayn Rand spins in her grave? ‘Atlas Shrugged’ is a bad film
From hole I’ve fallen into today, world is a very alienating place
Good riddance, UAB football: Taxes shouldn’t subsidize college sports
How would you see your body if nobody told you it was flawed?
We’re happier if we learn to ‘sell’ ourselves to people who want us
A year after first seeing doctor about cancer, how much have I learned?
Conservatives betray their own values when they mimic enemies
Gay marriage debate turns into fight for validation of private beliefs