You’re sitting in front of a television screen and you absently switch from channel to channel to channel with a remote control. You’re distracted. Bored. Your mind is elsewhere. But before you know it, you’ve spent an hour or more watching things that were only mildly interesting — and you don’t know why.
I’ve done that. I suspect almost everybody has.
The pervasive power of television to take over my life was one of the factors which led to me eliminating TV programming from my life for the most part years ago. (I’ve written about that before and talked about the influence of Neil Postman’s book, “Amusing Ourselves to Death,” which I still strongly recommend.)
After I quit watching television, I thought I had taken permanent control of the “media ecology” around me and that I had control of which messages were going to bombard me, but I was wrong. I didn’t see social media coming and I had no idea what the web would evolve into as a whole.
Today, I don’t sit in front of a television with a remote control. I sit in front of a MacBook and go through a dizzying array of websites which make what I watched on television seem manageable by comparison. Once again, I find myself struggling against a pervasive popular culture — coming to me through a wildly popular medium — in an effort to control my time and my thoughts.

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